Regardless of the executive challenge that your firm faces, it's vital that you have a team of professionals who are experienced, creative and resourceful to address the challenges and opportunities of your company.

Working in the high-tech/software industry since the early 1980's, Daniel A. Cabrera is a tested executive who has been through many of the industry challenges of the past two+ decades: fast change and exponential growth; international expansion and competitive challenges; reorganizations and rebirths; all of these challenges and more are what make business so exciting and so demanding.

By working with a successful, hands-on executive like Mr. Cabrera, you are likely to find that you and your firm are provided with strong insight, excellent communications, responsible decision-making and well developed thinking and critical business skills. On more than one occasion during his career, Cabrera took on seemingly long-shot challenges and built the business organization from scratch into a strong revenue generator and profit center for the companies he's worked for. Additionally, he has often built sales teams, managing them to achieve quota and growth targets in difficult environments, by hands-on participation in the day-to-day interaction with clients, partners and other stakeholders.

Examples include:

• Ashton-Tate's international business in Australia, Latin America and South Africa
• Start-up experience: PC software's initial industry growth period
• Software product launches
• Anti-piracy marketing campaigns
• Localization projects
  
• Locus Computing Corp.'s Asian and Japanese OEM partnerships
• Start-up experience: UNIX, Networking & Internet technologies
• Contractual negotiations on terms & deliverables
• Translation and software localization work
  
• PLATINUM Technology's entire Latin American regional business
• Complex product line introduction and technical support
• Multi-lingual marketing materials
• Ongoing customer and VAR training programs
  
• Accrisoft's channel partner and independent reseller program in the USA
• Start-up experience: ASP-hosted web development software
• Multi-lingual support for Spanish, Basque and Catalan
• Software as a Service (SaaS) delivery models
  
• Hewlett-Packard OpenView software and "E-Services" Latin American expansion
• Sales & marketing of 3rd-party solutions from BEA Systems, Broadvision & others
• Integration of new technologies into the HP OpenView family
  
• HP OpenView's strategic relationships with major systems integrators around the USA and Europe.
• Go-to-market plans and programs
• Project-specific marketing support on telco & other projects
• In-house collaboration & interaction with HP Consulting team
• Co-marketing projects in Europe, US and Latin America
• Matrix management of projects, partners, colleagues and clients
  
• SuccessFactors' green-field expansion into South America
• Identified, vetted and signed up reseller partners: Peru, Chile, Argentina and Brazil
• Created company's first mega account opportunities, including companies in Argentina, Chile and Brazil with multinational, multi-lingual needs for their operations
• Launched the company effectively, for the first time, in Brazil, leading with public speaking engagements and C-level sales calls across Rio and Sao Paulo corporate accounts
• Introduced the brand, built the pipeline and created demand, notably in Portuguese and Spanish
  
• Marketing Director for SonicWALL, Inc. for Latin America
• Built the brand and channel partner programs throughout Latin America for SonicWALL, a market leader in network security solutions
• Led business development in strategic new business areas, including Managed Service Providers, Wholesale Partners, OEMs and Systems Integrators to extend SonicWALL's presence and revenue throughout the region
• Campaigned successfully in three languages via on-the-ground marketing programs, distributor programs and email marketing across the company's range of solutions
• Built the reach and breadth of SonicWALL marketing to sustain and expand revenues via the sales force and channel partners in all parts of the region
  
• Regional Sales Director for SonicWALL, Latin America North (Mex., C.A., Caribbean)
• Directed staff in Mexico City and rebuilt key wholesaler relationships
• Negotiated new partner agreements, especially in ATP (Training) program and MSSP (Managed Security Services) Program
• Established strong working relationship with Dell Latin America in Austin, Mexico City and Panama
• Built up sales pipeline and delivered solid results in 1H 2010
• Led company announcements of major initiatives to press and partners.
• Created confidence and commitment in enterprise accounts, channel partners and OEM partners through face-to-face interaction, leadership and results
  

Wouldn't this type of experience and capability be something of importance to you and your firm?

Cabrera also blogs on topics about high-tech and other career topics.

Proven leader, experienced channels/regional management pro, successful sales and marketing executive --- just a few more elements of Cabrera's capabilities in business. Always alert to new opportunities, Mr. Cabrera invites your communication and suggests you check out more information at the following site, LinkedIn:

Articles of Interest

From time to time articles or commentary in mainstream media deserve to be shared with others. Some of these are posted below for your information, regarding topics associated with business, computing, high-tech, management or other areas of importance to today's economy. Enjoy.

No New Articles at this Time (July 2010)