International Business Experience

A great part of today's economy is driven by the phenomenal changes known as "Globalization" which has taken shape over the past twenty years. In this regard, Mr. Cabrera has been directly and consistently involved in all aspects of globalization. To wit, he has led and managed international exports and distribution, set up subsidiary offices in foreign lands, acquired foreign operations and turned them into company-held assets, established OEM partnerships with Asian and Japanese technology firms, created local-language versions of key products and worked with top notch foreign executives as both client/customer and employee/partner.

A brief listing of international assignments and highlights from Mr. Cabrera's career:

1) Established Sydney, Australia subsidiary for Ashton-Tate Corp.

2) Built channel distribution organizations for Asia, Latin America & Africa for Ashton-Tate Corp.

3) Negotiated OEM agreements with Taiwanese and Japanese firms for Locus Computing Corporation.

4) Set up international subsidiary in Sao Paulo, Brazil for PLATINUM Technology Corp.

5) Acquired distributor and established subsidiary in Mexico City, Mexico for PLATINUM, negotiating entire $6M purchase price and take-over details.

6) Led expansion of software business in Latin America for Hewlett-Packard during major expansion of OpenView software product line growth in telco, utilities, government and other industries.

7) Established an international OEM relationship to localize and serve customers in Basque Country (Spain) for Accrisoft Corp.'s "Freedom" website development software (ASP-hosted).

8) Developed South American business opportunities for SuccessFactors across the southern cone and throughout Brazil, including a pipeline grown from zero to $3.5M in little more than six months, leading to one of the biggest multinational sales ever in South America, to Tenaris (Argentina) by SuccessFactors in Latin America.

9) Created unique email campaigns to bolster brand and company awareness for SuccessFactors in territories with no prior knowledge whatsoever of the firm. This established SuccessFactors' reputation in South America via personal selling, channel partner influences and a hands-on approach to finding and creating prospects, partners and customers.

10) Led marketing efforts for SonicWALL, Inc., in Latin America throughout 2009, generating multiple trade show events, webinar seminars, email marketing campaigns and live speaking engagements across the region to build the company's brand and generate customer and partner demand. An outstanding year of building back from the significant downturn caused by the worldwide recession in 2008-2009.

11) Promoted to Regional Sales Director, Northern Latin America (Mexico, Central America and the Caribbean) to foster greater sales results, channel partner development and regional growth in 2010.

These are just a few of the many tangible results of Cabrera's career in international business. Regardless of who you choose to work with, seek a leader who knows how to motivate people, solve problems, deal with customer and partner issues and move the company's goals forward to success....that's what Cabrera does for his customers, his employers and his partners in any professional endeavor he takes on.